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26/09/2023
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3 minutes
How to add Google Analytics to Nextjs
Google Analytics serves as a web analytics service delivering statistics and fundamental analytical tools essential for search engine optimization (SEO) and marketing strategies. Integrating to your Next.js application allows you track website performance and collect visitor insights, gauge the success of their marketing activities and campaigns, discover patterns and trends in user engagement. Today we will see how to integrate Google Analytics into a Next.js application.
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